Justification and distribution and marketing methods - M1.

Marketing Methods.
We plan to market the movie by social media. This would be to attract our target audience because most stereotypical users of social media are the younger generation. This allows us to target teens and young adults to a better efficiency. I also being this would be great because we won't have to pay for this form of marketing. Social media is free and therefore, we will find this job to be easy without any struggles. We will most likely choose Twitter as our social media. The idea of only 280 characters means we can limit the important things to say about our movie. No one wants to see paragraphs upon paragraphs of reading for one movie that's not even out. Therefore, we can advertise it perfectly here. Plus Twitter is massive to teenagers and young adults.

Distribution.
We plan to distribute the movie on Netflix, this is because it's a massive streaming service that thousands or even millions of people use. This is great because it gets our movie out there and as a result, we can get our movie better known to the public. Netflix also has a large amount of horror movies in their directory along with HBO. This means that we would get the movie out to the public efficiently. Also, Netflix is predominantly used my teenagers and young adults so this is perfect for us. We will gain revenue from being streamed on Netflix, this is by leasing the movie from the studio. They pay a specific amount to the company to have the movie for a specific amount of time. This is shown from this link:
https://mic.com/articles/134272/how-does-netflix-pay-studios-what-the-streaming-giant-does-to-obtain-content

Justification.
We decided to make the movie based in an asylum, this makes the movie different to most current movies. This brings back the old horror movie stereotype and therefore, makes our movie stand out. It also allows us to make the movie with a different dynamic and therefore, makes the movie interesting. Since barely any movies are based in asylums, the movie will therefore stand out and as a result, our movie will get a large amount of publicity. We also made the movie contain a large amount of paranormal and strange happenings such as these spirits that are haunting the character in the opening. This makes it so the movie is different to what normal movies are these days.